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Cathay Pacific Chooses Amadeus’ Altea Customer Management System

August 25, 2007 by Travel News Editor

Cathay Pacific Airways has chosen the Altéa Customer Management Solution (CMS) software from Amadeus as part of its commitment to new technology in support of the airline’s growth strategy. Cathay Pacific currently uses Amadeus’ internet booking package for its reservation systems. The Altéa suite has been chosen for management of the entire passenger service chain, including reservation, inventory, and departure control systems for Cathay Pacific and its subsidiary, Dragonair. The companies have agreed to a ten-year contract.

Cathay Pacific is the first Asian airline to choose the complete Altéa system for its customer management system. The package was chosen to support the airlines continued expansion in the fast-growing Pacific market. Dragonair and Cathay Pacific together carried more than 22 million passengers in 2006.

Edward Nicol, Director Information Management at Cathay Pacific Airways, said: “This agreement reflects our ongoing commitment to invest in new technology to support our growth plans and commercial objectives. We have chosen Altéa CMS, after a detailed selection process, because it is the best fit with the airline’s business requirement to serve our customers better and to improve our operational efficiency and productivity.”

Amadeus provides technology and distribution solutions the travel industry. Speaking of Cathay Pacific, Hans Jorgensen, Vice President, Strategic Airline & Partner Programs at Amadeus said, “As one of the world’s most successful airlines, in terms of both profitability and growth, we are delighted that they have selected Altéa CMS as their customer management system.” Forty-two other airlines also have chosen Altéa.

Filed Under: Travel Industry News Tagged With: cathay pacific

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